Brain Cruncher Game Illustrations for Quaker Oats’ Life Cereal Packaging
Posted 6 years ago and submitted by Rod Hunt | Share link: http://illo.cc/27151

quaker life maple brown sugar artwork
quaker life artwork
quaker life apple cinnamon artwork
quaker life artwork

Rod Hunt recently worked with Hornall Anderson Design in Seattle to illustrate the Brain Cruncher game to appear on the back of Quaker Oats’ Life cereal packaging. Five different versions of the illustration were created for the Original, Cinnamon, Strawberry, Apple Cinnamon & Maple Brown Sugar flavours.

The goal was to have highly engaging “seek & find” games on the back of Life cereal products, with the mission to find a variety of items (10 per box) in the each world. The concept was the busy morning of an average kid— everything that happens (or can happen) from the time the alarm clock goes off until he or she gets to school. The game was aimed at Moms shopping for their children aged between 8-12.



Rod Hunt
Illustrator
Blackheath, United Kingdom
Tel: +44 (0)7931 588 750
www.rodhunt.com

Rod Hunt is an award-winning London based Illustrator and artist who has built a reputation for retro tinged Illustrations & detailed character filled landscapes. With UK and i… Show more.

Message Rod
Profile updated 17th August, 2017
Member since 23rd November, 2010
Awards
Images - Best of British Illustration - 35 Bronze Award - Books (2011), 36 Gold Award - Books (2012) // Images - The Best of British Illustration - Selected - 27, 28, 29, 30, 31, 3…
Clients
AIDES, BBC, Barclays, Chessington World of Adventures, British Council, British Telecom, Hat-Trick Design, Lynx Deodorant, Marie Claire, RNID, Random House, Dorling Kindersley, Leo…