Kraken Rum Animations by Steven Noble
Posted 6 years ago and submitted by Steven Noble | Share link: http://illo.cc/27618

Kraken-Rum-Survival

Kraken-Rum-Strength
Kraken-Rum-Strength-4
Kraken-Rum-Strength-2

Kraken Rum just released three new advertising spots that will be aired during the ESPN March Madness that includes “Existence,” Strength” and Survival.”

The Design firm, Dead As We Know It, along with illustrator, Steven Noble, and animator, Adam Gault Studio, combined their individual expertise to create these unique animations. All the illustrations were individually hand drawn in the old engraving woodcut style and supplied digitally to the animators. For example, the Kraken octopus was illustrated over a supplied wire frame with different Photoshop layers applied for the shadows. The project took over three months of back and forth with the animators.

Read more about… Kraken Rum Animations by Steven Noble



Steven Noble
Illustrator
Petaluma, USA
Tel: 707-789-0166
www.stevennoble.com/…

Steven Noble expertise includes, woodcut, engraving, line art, and pen and ink and scratchboard illustrations. He has mastered a wide range of detail and style within the scratchbo… Show more.

Message Steven
Profile updated 13th September, 2017
Member since 2nd February, 2010
Awards
Cracker Barrel National Addy Award 2010, 2006 Rosey Award
Clients
American Express, JP Morgan, Mercedes Benz, Exxon-Mobil, Sam Adams, The White House
Testimonial
“Steve is one of those rare creative types who can use both hemispheres of his brain to create tight, outstanding illustrations--every time. His website speaks volumes about the quality of his work, so let me speak to the quality of his ethos: Steve is sharp, friendly and very professional. He pulls out the stops and delivers above-expectation results consistently. Thanks Steve!” February 15, 2008 Steve Fischer / Fischer Design 2008
— Steve Fischer, Fischer Design