Snaggy Tees
Posted 5 years ago and submitted by Pete Underhill | Share link:


Packed House Publishing needed a logo for their T-Shirt business – Snaggy Tees. The brief was to incorporate a T-shirt wearing, anthropomorphic dog. As an initial response I pitched in a whole slew of doggie faces for feedback. The core business is men’s shirts, so, logically, I did quite a few blocky, masculine dogs. However, amongst other breeds, I dropped in a dachshund, probably the least ‘blokey’ dog I put forward. A few years ago I did a plate for Danbury Mint in Connecticut which included twelve dachshunds, so I was familiar with the shape.
That familiarity must’ve worked because the masculine animals were all trounced by the sausage dog. The final appearance was ‘tuned’ slightly at pencil stage, but I still think there’s an element of dachshund about him. Once I had a head to hang the body from, all the rest was plain sailing and the client was delighted with the result.

Pete Underhill
Hinckley, United Kingdom
Tel: +44 1455 233442…

An illustrator specialising in art for children's books, design solutions, advertising and editorial features. Much of my work is produced using traditional methods, however, digit… Show more.

Message Pete
Profile updated 23rd February, 2018
Member since 25th July, 2012
"It has been a pleasure working with Pete. We were looking for an illustrator for the longest time, and once we discovered his excellent drawings from, we knew he was the one. He was the ultimate professional - efficient, timely, and especially creative. Not only did his illustration far exceed our expectations, but he completed the project much ahead of our timeline. We look forward to working with him again."
— Stephanie Sewell, Packed House Publications