Alcatel Promotional Ads Illustrated by Steven Noble
Posted 5 years ago and submitted by Steven Noble | Share link:


Alcatel, a telecommunications equipment company, commissioned Steven Noble to illustrate the American Bald eagle, which is very symbolic to the USA, communicating into a telephone device to demonstrate it’s expansion into the US telecom markets. The illustration was hand drawn using a knife tool and carved from scratchboard which contains a clayboard surface under a black coat of ink. The illustration is then produced “negatively” by scratching away light from dark (see video).

Steven Noble
Petaluma, USA
Tel: 707-789-0166

Steven Noble's expertise includes, woodcut, engraving, line art, and pen and ink and scratchboard illustrations. He has mastered a wide range of detail and styles within the scratc… Show more.

Message Steven
Profile updated 6th May, 2020
Member since 2nd February, 2010
Cracker Barrel National Addy Award 2010, 2006 Rosey Award
American Express, JP Morgan, Mercedes Benz, Exxon-Mobil, Sam Adams, The White House
“Steve is one of those rare creative types who can use both hemispheres of his brain to create tight, outstanding illustrations--every time. His website speaks volumes about the quality of his work, so let me speak to the quality of his ethos: Steve is sharp, friendly and very professional. He pulls out the stops and delivers above-expectation results consistently. Thanks Steve!” February 15, 2008 Steve Fischer / Fischer Design 2008
— Steve Fischer, Fischer Design