Ink illustrations for Tiger Radler range
Posted 1 year ago and submitted by Elise Martinson | Share link:

Tiger has released its new fresh-look packaging for its Radler range. I was commissioned to create ink drawings of lemon, lime, ginger and grapefruit to be incorporated into the background of the packaging. I drew the illustrations using traditional ink and paper methods then scanned it and converted it to vectors in Illustrator. I then created repeating patterns from my illustrations to make it easier for the designers to create new layouts from the artwork.

The new packaging looks great! I had to ask a friend travelling from Singapore to pick some up so that I could photograph the cans.

Elise Martinson
Kogarah, Australia
Tel: +61 400731002…

Elise Martinson’s journey into art began at an early age, with the excitement of her pre-school friends over one particular silver astronaut painting spurring her on. These days … Show more.

Message Elise
Profile updated 5th April, 2019
Member since 1st May, 2012
Black Swan Art Prize finalist, 2010 KokoBlack Drawing Prize finalist, 2011 Stamp Design People's Choice Award, 2012 SWATCH TTR Art Rules Competition Finalist
Lindt & Sprungli, The Perth Mint, AGSX, Rock Ridge Dairy, Coles,
We chose to use Elise as an artist for our labels because of the care and attention to detail that she puts into every piece of artwork. We found Elise easy to work with and prompt with changes and feed back regarding the artwork in progress.  We loved how she was able to bring the label ideas to life and add the finishing touches that make an ordinary label extraordinary. Our experience with her was very professional and we would defiantly recommend Elise to another business or individual.
— Cherylynn Bos, Rock Ridge Dairy